Quick Changes, Quick Turnaround

“We had such a positive experience working with Michele McCartney! We decided to use Coldwell Banker when selling our house in Lincoln Park, Berks County, Pennsylvania. We had relocated to Florida, and when selling a house 1,100 miles away, you have to trust people you’re working with since you can’t be there most of the time.

We had first started with a different agent. Unfortunately we encountered a lot of unfulfilled promises. We were ripped off by the recommended contractor, and had frustrating back-and-forth communication with our realtor. We even reduced the asking price, but after nine months and not a single offer (and paying two mortgages!), we decided we needed a new direction.

We called in the big guns: Michele McCartney. She gave us recommended changes for the house that were fairly easy for us to achieve. After making the changes and re-listing the home, we immediately received two solid offers and sold the property in THREE days! I am still amazed as I write this testimonial.

Michele McCartney is the realtor you should use when selling or buying a home, trust me. She is easy to deal with, your questions are answered, and she has tremendous experience. I was beyond impressed. I know she will work hard for you, too. Michele, thank you! You are a rockstar!”

-Cali F.

Cali’s story reminds me of why I love doing what I do, and why my motto is: your success is my success. After viewing this property in a desirable neighborhood, I knew I could help Cali’s family finalize their move to Florida by finding the next owner for their Pennsylvanian home.

We started by giving everything a good deep cleaning and getting rid of some clutter and dingy furnishings. Projects included replacing the carpet and painting two rooms and the kitchen cabinets.  I typically stage homes, but we decided in this case it was most efficient for us to not do too much. Since their furniture pieces were already moved to Florida, we used blow-up beds and tasteful bedding to create a better image for potential buyers in the bedrooms. Outside, we completed some landscaping and pressure-washed the fence. Just look at the difference in the photos below:

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We invested just $2,000 in these changes. I was thrilled to get Cali 98% of her original asking price for her property, and to achieve her goals in such a short amount of time! This is another perfect example of how putting in that little extra effort goes a long way. These relatively quick changes gave us the quick turnaround we wanted!

Your friend,

Michele

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